Social Strategies are more than posting on media channels.
- What message are you trying to convey?
- Where does your audience live? (no, not physically! digitally!)
- What channels have you considered?
- What channel have you not considered?
- What campaigns would you like your audience to see?
- How do I develop a brand online?
- Are we driving awareness or creating a community? Both?
- What channel is best for your campaign?
- When is the best time to post?
- How do I find the right hashtags for my business?
- Long-form vs. short-form content?
- What's the difference of IG Stories and IGTV?
- How do I grow an authentic following or subscriber base?
- What channels are best for facilitating conversations?
- How do we engage Ambassadors and Influencers?
- How do I partner with brands?
- What are cross-collaborations?
- How do we measure success?